Chris Lanier's Blog

News, Analysis, and Opinion on Microsoft Digital Media Technologies (and TGB News!)

Unlikely That Hulu is Holding Out for Microsoft

Julie Jacobson at CE Pro speculates that Hulu (who has been all over the news for killing third party apps) is holding out for Windows 7 Media Center support.

As great as this would be, don’t get your hopes up.  Hulu has very few reasons to even look at Microsoft here.  All Microsoft really brings to the table is a very small number of users (none of which are really going to add new pageviews that Hulu isn't already getting).  Microsoft internal numbers are actually quoting a good amount of users, but I’m not really convinced that the numbers represent the whole picture.

Bottom line here is that Hulu isn’t looking to target any third party application (yet).  Jury is still out on if Hulu has any interest in being more than a browser based application.  I think the market is there in several different forms, but yet again this could come down to NBCU, Fox, et al fighting to keep the web from replacing traditional broadcast TV.

Cross Posted from Chris Lanier's Blog at http://msmvps.com/blogs/chrisl/

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